Kendrick Lamar performs in Miami Gardens, Florida on July 24, 2022.
Jason Kohner | Getty Pictures Leisure | Getty Pictures
The NFL introduced Sunday that rapper Kendrick Lamar will headline the Tremendous Bowl LIX halftime present in New Orleans.
“Rap music stays probably the most influential music style ever. I can be there to remind the world why. They discovered the best factor,” Lamar, 37, mentioned in a press release launched by the NFL.
Lamar is likely one of the most awarded rappers in historical past. He has gained 17 Grammy Awards, 29 BET Awards, and in 2018 he gained the Pulitzer Prize for Music, the primary musician to win the award exterior of the classical or jazz genres.
Roc Nation and Emmy Award-winning producer Jesse Collins will function co-executive producers of the Apple Music halftime present.
“Kendrick Lamar is really a once-in-a-lifetime artist and performer,” Roc Nation founder Jay-Z mentioned in a press release. “His love for hip-hop and tradition displays his creative imaginative and prescient. He possesses Unequalled in his capability to outline and affect international tradition. Kendrick’s work transcends music and his affect can be felt for years to come back.”
His 2024 single “Not Like Us” A diss song directed at Canadian pop singer Drakeone of many greatest hits of the summer time, debuted at No. 1 on the Billboard Scorching 100. arrival 700 million performs on Spotify.
Lamar has not launched an album since 2022’s Mr. Morale and the Large Steppers. He got here to prominence within the early 2010s. His second studio album, Good Child, MAAD Metropolis, was launched in 2012 and was licensed triple platinum.
Tremendous Bowl 59 can be held on February ninth.
