To launch its new Pixel telephones, Google is trying to YouTube stars to convey buzz. A web based after-party that includes YouTube stars breathed new life into the model’s languid “Made by Google” keynote.
Amelia Dimoldenberg (of “Rooster Store Date” fame), drag superstars Trixie Mattel and Monét X Change, Sizzling Ones’ Sean Evans, scientist Mark Rober and extra all confirmed as much as tout the model’s newest telephone fashions and options.
Keke Palmer hosted the occasion and popped up on stage through the keynote tackle (cleverly sporting a two-piece Balmain swimsuit that completely matched the brand new outfit) Peony Pixel 9) invitations viewers to observe the After Present.
The primary After Present efficiency was a model of Evans’ vastly in style Sizzling Ones collection. Google senior vice chairman Rick Osterloh took the A-list spot. Then Di Moldenberg interviewed the Miami Warmth’s Jimmy Butler, who jumped on stage through the keynote to show the Pixel Add me function. Butler has at all times been a mode icon, sporting the original-colored Noogler hat given to new staff at Google as a ceremony of passage.
Fashionable tales that may be combined and matched
Then there’s Mattel and X Change, who’re experimenting with “add me” performance in cocktails. Subsequent up, Di Mordenberger is again with an interview Tech enthusiast Taylor Lloyd. Google product supervisor Kenny Sulaimon performs with puppies in a clip apparently based mostly on Buzzfeed’s long-running “Celebrities Playing with Puppies” collection, though the model just isn’t endorsed.
And so it goes: Advanced’s Joe La Puma was joined by Jimmy Butler and Google VP of Advertising Daryl Butler (no relation). sneaker shopping showone other YouTube hit. Again to Die Moldenburg and now interview with Science founder Mark Robb. Actor/Influencer Joe Ando of”can i make you a dressFame led Palmer to don a canary yellow gown.
All of this occurred in simply half-hour, a fastidiously orchestrated company parade that showcased not solely Google’s telephones but in addition fashionable stars and what YouTube considers its hottest TV present of the fashionable period.
All through, Palmer performs the proper host. Sporting one other stylish two-piece set—this time paired with a Pixel 9 winter green tone — Palmer reminded viewers all through the dwell broadcast that “this occasion is sponsored by Google and all contributors might be compensated for his or her endorsement.”