The 2024 Summer time Video games (SGDQ) concluded on July 6, elevating over $2.5 million for MSF. The most recent version of the charity dash marathon sequence raised roughly the identical quantity as different occasions lately. Nevertheless, regardless of the downward pattern in viewership, fundraising totals have continued.
in response to GDQ fundraising dataIts flagship occasions—Superior Video games Executed Fast (Winter) and Summer time Video games Executed Fast—have raised almost $40 million since SGDQ 2017. SGDQ 2024. Notably, AGDQ usually raises about 10% greater than its summer time friends.
though GQ Proceed to boost hundreds of thousands of {dollars} for charity, Ratings As a result of its primary exercise has been on a downward pattern because the pandemic. The 2024 Summer time Olympics had been the least-watched occasions since their inception in 2017.
It’s price noting that this general pattern is just not the results of shorter airtime. Aside from SGDQ 2017, which was barely shorter, all main occasions had been broadcast for about 160 hours.
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GDQ’s continued success
Regardless of declining rankings, GDQ continues to draw main model sponsorships and group help. Though SGDQ 2024’s viewership declined, the occasion was the most-watched channel throughout its broadcast on Twitch. This will clarify why manufacturers resembling Doritos, Red Bull and Streamlabs Proceed to sponsor GDQ.
Moreover, this pattern reveals that fundraising is just not immediately associated to general viewership. In actual fact, GDQ has developed a loyal fan base that helps make up for its smaller viewers.
In response to GDQ’s funding knowledge, common donations to its occasions have continued to climb since SGDQ 2017. Likewise, the variety of donations has been trending downward since 2022.
Finally, this implies that almost all of GDQ’s donations come from loyal core followers moderately than a broad informal viewers. So long as GDQ performs effectively on Twitch (relative to different channels), its general viewership decline possible will not have a major influence on model sponsorships or its funding totals.
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